Presenter: Denise Barnwell

Description and Benefits:

Would you like to make more money doing what you love? Would you like to attract all the clients you need without having to “sell” --- especially since you’re selling yourself? What does marketing really mean when YOU are your business?

The answers are rooted in human psychology, including your own!

Get the details when veteran marketing strategist Denise Barnwell provides a distinctly different perspective of marketing in an interactive learning session. Leave with a practical marketing action plan that you will create in just 15 minutes.

Denise is passionate about making marketing feel “natural”, especially for independent consultants whose personal identity is inseparable from their business. Denise will share real-world examples and practical ways to build a solo business. And she will answer specific marketing questions, so come prepared with your most pressing challenge.

What you will learn:

	Why it pays to overcome the “little things” that keep you from effective marketing (little time, little money, little phobias)
	Three marketing strategies that work for solo practitioners and how to choose the right one(s) to grow your business
	How to leverage your strengths for more effective marketing
	One thing to do immediately to attract more clients

Presenter:

Denise Barnwell is president of Transformation Marketing LLC, which exclusively serves small business owners to develop marketing systems that fit their values, resources and aspirations. An INTJ, Denise is known for quickly getting to the heart of her clients’ business challenges and keeping them focused on how to achieve their business dreams.

Denise is co-author of Brand Me, Inc., a personal branding guide for solopreneurs, and wrote a monthly newsletter for OPEN, the small business division of American Express for several years.

Denise holds an MBA in Marketing and Finance from Columbia University. She launched her company in 2002, after 17 years building household name brands at Johnson & Johnson, M&M/Mars and American Express. Denise is a member of the New Jersey Association of Women Business Owners and the Association for Women in Communications. She also volunteers as a marketing instructor at her church’s small business training center. Websites: www.TransformationMarketing.biz or www.BrandMe-Inc.com

For information: Contact Juanita Davies at jdaviesassoc@aol.com

To register: If you wish to register for an APT NYC event at the member rate, you will need to become an APT NYC member before you register for the event. When you become a member of APT NYC, you will create a user name and password that will allow you to log in to the system to gain access to the reduced fee for members.

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